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Pixtronix Brings Ultra-Low Power Consumption and Exceptional Image Quality to Flat Panel Displays

Demonstrates PerfectLight, the Industry's First Digital Display for Multimedia Applications

Andover Mass., October 27 2008 — Pixtronix, Inc., a private venture-backed developer of innovative multimedia display technologies, today introduced the PerfectLight™ Display, the industry's first flat panel display to deliver both ultra-low power consumption and exceptional image quality. With PerfectLight, Pixtronix realizes a 75% power reduction over traditional LCD displays, while reaching new heights in color gamut, color depth and view angle.

PerfectLight™ - The Perfect Display for Today's Multimedia Lifestyle
As rich multimedia applications become mainstream, consumers are spending more time than ever using their mobile devices for email, navigation and video. This multimedia lifestyle has dramatic implications for manufacturers of electronic devices, who require larger, brighter displays with better image quality and reduced power consumption. While traditional display technologies are unable to meet these requirements, the PerfectLight Display gives the best multimedia experience possible, while providing device manufacturers with the most power efficient display in the industry.

"As consumers do more with mobile multimedia, they're demanding better image quality displays that don't drain the battery dry," said Tony Zona, CEO of Pixtronix. "Until now, high quality multimedia has come at the expense of excessive power consumption; Pixtronix changes that with the introduction of the PerfectLight Display."

Performance Demonstrated at FPD International
Pixtronix is demonstrating the PerfectLight Display at FPD International, the comprehensive exhibition and forum on flat panel displays, October 29 - 31 in Yokohama, Japan. Pixtronix is demonstrating:

To experience the PerfectLight Displays at FPD International, visit Pixtronix at Booth #4703.

Digital Micro Shutter™ Technology - Driving the PerfectLight Display
At the heart of the PerfectLight Display, Pixtronix Digital Micro Shutter (DMS™) technology applies breakthrough innovation utilizing existing display infrastructure. Through the integration of MEMS and TFTs, DMS brings critical differentiation while leveraging TFT-LCD manufacturing equipment, processes and materials.

About Pixtronix, Inc.
Headquartered in Andover, Massachusetts and led by experts in the fields of displays, optics and MEMS, Pixtronix's mission is to develop and market innovative multimedia display technologies that combine the world's highest optical performance with the lowest power consumption. Pixtronix displays scale from mobile devices to desktop displays through HD televisions. For more information, visit www.pixtronix.com.

Media Contact:

Mark Halfman
Pixtronix, Inc.
(978) 289-1414
mhalfman@pixtronix.com